Current:Home > ContactID, please: Costco testing scanners at entrances to keep non-members out -GrowthSphere Strategies
ID, please: Costco testing scanners at entrances to keep non-members out
View
Date:2025-04-22 19:29:13
Costco is testing a new way to keep non-members out of their stores.
A photo posted on Reddit from Jan. 7 shows a Costco greeter scanning a customer's card in a warehouse in Issaquah, Washington, about 17 miles east of Seattle.
Costco confirmed to USA TODAY on Tuesday that several locations "are scanning Costco membership cards at the entrance," calling it an effort to improve member experience.
"This test is to match members to their cards at the door prior to shopping for an improved member experience," Costco said in a statement to USA Today.
Before now, Costco members have only had to flash their membership card at store entrances. The card and a customer's ID are then scanned at both regular and self-checkout. Adding ID checks at the store entrances will eliminate the need for them to be provided at checkout, CNN reported.
"It speeds up the process at entry and speeds up the process at the checkout," Costco chief finance officer Richard Galanti told CNN. "That’s what we believe and we’re going to pilot it."
Costco is the latest company to crack down on membership sharing with both Disney+ and Netflix limiting password-sharing.
Memberships key to Costco business model
The crackdown is a measure to protect a cornerstone revenue stream for Costco.
Costco generated $4.6 billion in membership fees from nearly 128 million members, according to the company's 2023 Annual Report.
The figure represented and 8% increase over 2022 and the company reported a 90% renewal rate.
Costco memberships cost $60 for Gold Star and Business members and $120 for executive members.
The company reported net sales of $237.7 billion in 2023.
veryGood! (7252)
Related
- Apple iOS 18.2: What to know about top features, including Genmoji, AI updates
- Katy Perry Explains What Led to Her Year-Long Split From Orlando Bloom and How It Saved Her Life
- NFL Sunday Ticket price breakdown: How much each package costs, plus deals and discounts
- Mega Millions winning numbers for September 3 drawing: Did anyone win $681 million jackpot?
- At site of suspected mass killings, Syrians recall horrors, hope for answers
- The Bachelorette Finale: Jenn Tran and Devin Strader Break Up, End Engagement in Shocking Twist
- Another New Jersey offshore wind project runs into turbulence as Leading Light seeks pause
- From attic to auction: A Rembrandt painting sells for $1.4M in Maine
- Retirement planning: 3 crucial moves everyone should make before 2025
- Fantasy football rankings for Week 1: The party begins
Ranking
- Rolling Loud 2024: Lineup, how to stream the world's largest hip hop music festival
- USC surges, Oregon falls out of top five in first US LBM Coaches Poll of regular season
- Travis Barker's FaceTime Video Voicemails to Daughter Alabama Barker Will Poosh You to Tears
- Is olive oil good for you? The fast nutrition facts on this cooking staple
- Newly elected West Virginia lawmaker arrested and accused of making terroristic threats
- Glow Into Fall With a $54.98 Deal on a $120 Peter Thomas Roth Pumpkin Exfoliant for Bright, Smooth Skin
- WNBA rookie power rankings: Caitlin Clark just about clinches Rookie of the Year
- Tori Spelling, Olympic rugby star Ilona Maher, Anna Delvey on 'Dancing With the Stars'
Recommendation
Warm inflation data keep S&P 500, Dow, Nasdaq under wraps before Fed meeting next week
Election 2024 Latest: Trump and Harris zero in on economic policy plans ahead of first debate
Former tax assessor and collector in Mississippi is charged with embezzlement
Researchers shocked after 8-foot shark is eaten by a predator. But who's the culprit?
Where will Elmo go? HBO moves away from 'Sesame Street'
New Titanic expedition images show major decay. But see the team's 'exciting' discovery.
US job openings fall as demand for workers weakens
Travis Barker's FaceTime Video Voicemails to Daughter Alabama Barker Will Poosh You to Tears